募集要項
- 募集背景
- A global appliance manufacturer is looking to hire a Marcom Manager with above the line and below the line experience in FMCG. In this role you will develop communication strategies and programs to support image/brand equity goals and product launches and campaigns.
- 仕事内容
-
A global appliance manufacturer is looking to hire a Marcom Manager with above the line and below the line experience in FMCG.Responsibilities:
* Lead and effectively manage the execution of the communication strategy
* Analyze the results and status of ongoing campaigns, projects, and programs to deliver maximum benefit for the company
* Manage a variety of vendors and agencies to achieve goals
* Drive national press coverage across all product categories
* Develop campaigns anchoring on digital media and social communications while managing traditional media such as print and TV
Requirements:
* Above the line (ATL) and below the line (BTL) experience in the FMCG industry
* Knowledge and experience in media strategy, planning, buying, analytical skills, metrics, and the role media plays in integrated communications
* Strong negotiation skills
* Management experience and excellent leadership skills
* Advanced English proficiency
- 応募資格
-
- 必須
- Above the line (ATL) and below the line (BTL) experience in the FMCG industry
- 歓迎
- 英語力必要。その他は詳細からご確認ください。
- 雇用形態
- Permanent
- 勤務地
- Tokyo
- 年収・給与
- JPY10,000,000.00 - JPY12,000,000.00 per annum
- 休日休暇
- 完全週休2日制, 土日祝日休み, 有給休暇
