【英語を活かす】マーコムマネージャー/ Marcom Manager (RW)* 外資系軽電機メーカーの転職・求人情報 7290719

募集要項

募集背景: A global appliance manufacturer is looking to hire a Marcom Manager with above the line and below the line experience in FMCG. In this role you will develop communication strategies and programs to support image/brand equity goals and product launches and campaigns.

仕事内容: A global appliance manufacturer is looking to hire a Marcom Manager with above the line and below the line experience in FMCG.
Responsibilities:

* Lead and effectively manage the execution of the communication strategy
* Analyze the results and status of ongoing campaigns, projects, and programs to deliver maximum benefit for the company
* Manage a variety of vendors and agencies to achieve goals
* Drive national press coverage across all product categories
* Develop campaigns anchoring on digital media and social communications while managing traditional media such as print and TV

Requirements:

* Above the line (ATL) and below the line (BTL) experience in the FMCG industry
* Knowledge and experience in media strategy, planning, buying, analytical skills, metrics, and the role media plays in integrated communications
* Strong negotiation skills
* Management experience and excellent leadership skills
* Advanced English proficiency

応募資格

必須: Above the line (ATL) and below the line (BTL) experience in the FMCG industry

事業内容・会社の特長: Headquartered in Europe, this company is a leading global manufacturer of small consumer appliances.

Keywords:

日用消費財, FMCG, コミュニケーション, PR, 広報, マーケティング, 広告, メディア, デジタル, 経営, ビジネス, 営業, セールス, マーケティング, ブランディング, 英語, 仕事, 外資系, グローバル, 転職, バイリンガル, インターナショナル, 求人, 就職, 語学, バイリンガル人材, グローバル転職, グローバル人材

1051230/001