募集要項
- 募集背景
- A world-renowned media production company is seeking an all-around marketing expert to join the team as Head of Marketing and lead efforts to evolve brand strategy, create annual marketing and digital media plans, among other highly dynamic projects.
- 仕事内容
-
Responsibilities:
* Conduct a market research programme for the brand, and products and services
* Create and develop dynamic marketing plans and promotions for all business areas; manage the execution of those plans from initial product R&D, through successful launch to completion
* Evaluate and optimise marketing campaigns on an on-going basis; analyse campaign performance with regards to reach, sales, and resulting revenue and present results and strategies for future growth to internal and external customers
* Own the Japan stats, manage information, and deliver promotional material to utilise this information across the business
* Manage the marketing team Content Manager, Designer, and Marketing Executive
Requirements:
* 8+ years' experience across the entire marketing field (brand/entertainment/media) and numerous countries
* B2B and B2C marketing experience, including the IP industry; strategic brand and product planning experience
* Familiarity with PR as a strong element within a media mix
* Digital marketing and product development experience
* Computer literate; financial forecasting and P&L modelling skills
- 応募資格
-
- 必須
-
8+ years' experience across the entire marketing field (brand/entertainment/media) and numerous countries
- 雇用形態
- Permanent
- 勤務地
- Tokyo
- 年収・給与
- JPY8000000 - JPY10000000 per annum