募集要項
- 募集背景
- A multinational beverage company is searching for a Brand Manager. The selected applicant will be responsible for developing effective 12-month rolling brand plans that support sales acceleration and grow brand equities.
- 仕事内容
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A multinational beverage company is searching for a Brand Manager.Responsibilities:
* Develop strong, effective, and creative 12 months rolling brand plans with the support of the Marketing Manager
* Prepare key brand presentations offering strategic insights and creative thinking
* Define the most efficient investment mix across touchpoints for sales growth and equity building
* Implement tie-ups with bartender associations, embassies, and trade organisations
* Provide qualitative and quantitative evaluations of BTL&ATL marketing activations
* Track Share of Search as well as Brand equity evolution with the support of the consumer insights teams
* Monitor and control operating costs and A&P expenditures to ensure alignment with agreed budgets
Requirements:
* Bachelor's degree or above
* More than 3 years of marketing experience in brand building
* Strong digital and media expertise
* Background in FMCG is preferred
* Interest in spirits is a plus
* Native level Japanese; fluent level written and verbal English
- 応募資格
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- 必須
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More than 3 years of marketing experience in brand building
- 歓迎
- Strong digital and media expertise
- 雇用形態
- Permanent
- 勤務地
- Tokyo
- 年収・給与
- JPY7,000,000.00 - JPY9,000,000.00 per annum
