【英語を活かす】EC/デジタルマーケティングマネージャー/ EC/Digital Marketing Manager Global consumer health companyの転職・求人情報 30635506

募集要項

募集背景: A global consumer health company is looking for an EC/Digital Marketing Manager. The selected candidate will lead strategies to expand the EC business, enhance customer retention, and maximise sales.

仕事内容: A global consumer health company is looking for an EC/Digital Marketing Manager.
Responsibilities:

* Lead and execute EC growth strategy to drive business expansion
* Increase and retain light users using CRM data insights
* Develop strategies to convert light users to loyal customers, following a PDCA cycle
* Design and implement digital communication strategies across EC channels
* Collaborate with Sales, CRM, Marketing, and Finance to align strategies and lead execution
* Manage KPIs and oversee the daily PDCA cycle for EC, analysing site data to optimise results
* Propose EC business measures to leadership team

Requirements:

* Bachelor's degree or above
* More than 4 years of digital marketing experience (in-house, consulting firm, or EC company)
* Prior people management or project lead experience for 2+ people
* Knowledge of customer journey in FMCG
* Strong leadership, data analysis, and consumer understanding skills
* Native level Japanese; basic level English (business level preferred)

応募資格

必須: More than 4 years of digital marketing experience (in-house, consulting firm, or EC company)

事業内容・会社の特長: The company is a leading player in the consumer health industry, renowned for its commitment to improving global well-being through trusted health solutions. With a wide portfolio of products, it supports individuals across various health needs, blending innovation with a focus on enhancing everyday quality of life..

Keywords:

デジタルマーケティング, CRM, データ分析, リテンション, D2C, 顧客獲得, スキンケア, 求人, 外資系

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