募集要項
- 募集背景
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- Develop the local marketing/commercial strategy such as retail/drug store, E-retail and COSTCO
- Develop and plan the local marketing action plan
- Drive the implementation of the marketing plans, activities and campaigns including creation of key visual, materials etc.
- Collaborate with Sales team in the Consumer Business Unit and lead brand strategy
- Plan and manage the marketing and advertising budgets
- Establish and manage forecasts with the Finance department
- Monitor brand performance and progress of KPIs, identify deviations and propose necessary actions to fix performance
- Understand consumer needs and competitive landscape, and proposes necessary product range/SKU for rapid growth
- Collaborate with Finance, Regulatory and Logistics and Global/Regional Consumer Business Unit
- Support assessment of business opportunities for further enhancement of performance and launch readiness of new products in collaboration with related functions and Global/Regional
- 仕事内容
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Swiss pharmaceutical company with a cosmetics line is looking for a brand manager for one of their premier products, with new products to launch soon!- Develop the local marketing/commercial strategy such as retail/drug store, E-retail and COSTCO
- Develop and plan the local marketing action plan
- Drive the implementation of the marketing plans, activities and campaigns including creation of key visual, materials etc.
- Collaborate with Sales team in the Consumer Business Unit and lead brand strategy
- Plan and manage the marketing and advertising budgets
- Establish and manage forecasts with the Finance department
- Monitor brand performance and progress of KPIs, identify deviations and propose necessary actions to fix performance
- Understand consumer needs and competitive landscape, and proposes necessary product range/SKU for rapid growth
- Collaborate with Finance, Regulatory and Logistics and Global/Regional Consumer Business Unit
- Support assessment of business opportunities for further enhancement of performance and launch readiness of new products in collaboration with related functions and Global/Regional
Real is part of the larger SThree K.K group
To find out more about Real, please visit www.realstaffing.com | Real についてもっと詳しく知りたい方はこちらへ→ www.realstaffing.com
Award winner of:
Great Place to Work 2019 | Growth Company of the Year by TALint Recruitment Awards 2019 | Best Healthcare & Life Sciences Recruitment Company of the Year by Recruitment International Awards 2018
- 応募資格
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- 必須
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Develops the local marketing/commercial strategy for Cetaphil by sales channel such as
retail/drug store, E-retail and COSTCO based on situational analysis.
- 歓迎
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- 7 years of experience in Consumer Health or FMCG, especially skincare
- Brand marketing / New product launch experience in Japanese skincare market
- Expertise of local skincare market and various channels (Retail/Drug store chain, Ecommerce and digital)
- Financial, Resource allocation skills, ability to negotiate with impact and influence and
generate and manage profitable operations
- フィットする人物像
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Profile Requirements and Competencies
General requirements :
Education:
- University degree
- Fluency in spoken and written Japanese and English
Work Experience:
- Minimum seven years of experience in Consumer Health or FMCG, especially skincare experience
- Brand marketing / New product launch experience in Japanese skincare market
- Expertise of local skincare market and various channels (Retail/Drug store chain, E-commerce and digital)
- Financial, Resource allocation skills, ability to negotiate with impact and influence and generate and manage a profitable operatio
- 雇用形態
- Permanent
- 勤務地
- Tokyo 23 wards
- 年収・給与
- JPY10,000,000.00 - JPY10,001,000.00 per annum + competitive
