1.Develop the company's marketing plan, which includes identifying potential customer segments and alignment with Sales and business in the go-to-market strategy
2.Execute effective lead generation programs to develop qualified opportunities for sales team
3.Plan and organize thought leadership events, customer events, seminars, business forums, luncheons and/or to achieve market communication.
4.Develop and maintain actionable and addressable customer database, and market information such as competitive landscape and analysis. Provide constant feedback to management market insights.
5.Provide channel marketing support to in-country key channel partners.
6.Source, train and manage 3rd party telemarketing agency to drive qualified leads.
7.Responsible for conceptualizing and executing in-country digital marketing strategies (SEO/SEM, Social Media, eDMs) to achieve targets.
8.Partner HQ and business on content creation (digital/social/below the line) to support the marketing plan.
Education and Qualifications:
・Degree, preferably in Marketing or Business
・At least 5 years of experience with good digital and social involvement and executional experience on integrated marketing
Technical / Professional Skills:
・Familiarity with enterprise telecom business in Japan and experience in telecom products/ services especially in Global Wide Area Network (WAN), Cloud and Cyber Security.
・Asia Pacific regional experience.
Non-Technical / Soft Skills:
・Must be a self-starter, outgoing, and versatile. Strong team work and communications skill. Ability to work across functions and with different key stakeholders
・Excellent communication skills, both written and oral in English and Japanese.
・Driven individual with strong focus on returns of marketing investment and business needs.
8 million yen ～ 10 million yen
※Experiences and skills will be considered)