募集要項
- 仕事内容
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■Purpose & Summary :
• Reinforce brand awareness and build up a positive and good brand image through media, PR articles, posts by Social, Influencers, and consumer engagement. Marketing oriented PR for brand preference, brand value, sales boost up and traffic drive to stores and e-com.
• Develop and implementation the annual Brand PR (including Event), Social & Influencer plans to ensure Brand and Brand communication objectives and KPI are achieved.
• Communicate and ensure application of best practice in communication management to optimize efficiency and effectiveness.
• Develop superior creative content for Japan PR and Social
• Enhance consumer centricity fueling creative development with strong cultural insights gathered locally.
• Ensure global brand consistency and adhere to high brand standards & guidelines
■Key Responsibilities :
• Management of each project consumer activation & brand PR, Social and influencer budget as set according to the brand/commercial business plan.
…他
- 応募資格
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- 必須
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• Good knowledge of full Marketing (360 degree) mix (Tie-up, Print Ad, Digital Ad, OOH, PR editorials, Events, Sponsorships, Social, Influencers, Retail, Creative, CRM) with major brand or retailer
• Strong overall Marketing experience with Fashion, Retail or other Consumer goods brands.
• Marketing (especially, PR, Social and Influencer) budget management strong negotiation skill
• Project planning & Implementation
• Strong networking
• Expert in communication and people skills (HQ, agencies, assets, influencers, media)
• University degree or higher in related fields or equivalent professional experience
• At least 5 years of experience in PR (including manage influencers) and Social and/or Communication disciplines
• Advanced in spoken and written English
…他
- 募集年齢(年齢制限理由)
- 26歳 ~ 43歳 (長期勤続によりキャリア形成を図るため)
- 雇用形態
- 正社員(試用期間:6ヵ月)
- 勤務地
- 東京都
- 勤務時間
- 9:00~18:00
- 年収・給与
- 500万円 ~ 900万円
- 待遇・福利厚生
- 社会保険完備、交通費支給、社員割引制度、屋内禁煙
- 休日休暇
- 年間休日120日、土日・祝、有休休暇、慶弔休暇